Thoughtform

Discipline
Branding
Year
2025
Client
Hartstikke

An early branding project drawing on retrofuturistic AI imagery and brutalism.

Thoughtform is an early branding project developed during my internship at Hartstikke. Drawing inspiration from retrofuturistic AI imagery and brutalism, the brand leans into sharp contrasts and unconventional visuals.

Thoughtform business card on dark rock
(01)
Thoughtform wordmark over a lunar landscape
(02)

Proof that rules are sometimes meant to be bent, or broken.

Manifesto page, Looking forward
(04)
Thoughtform colour palette
(05)
Manifesto spread with the Thoughtform wordmark and index
(03)
Launch post for the semantic design manifesto
(06)
Ghent, BelgiumPrivacy · Instagram · LinkedIn